Good brands have personality and personalities are visible brands.

 

So what could be more obvious than to use the synergy effects of my communicative experience and my further training as a systemic coach in order to be able to coach brands and products even better, as well as to turn people into visible personalities - i.e. brands -  to let become.  

 

Anyone who wants to make a career has to market themselves, ideally become a brand that is visible. Through my extensive experience in developing and managing brands in the B2B area, I know how successful brand management works: How a brand becomes and remains unique, authentic and desirable. With this experience, I can use systemic processes to turn you into a brand that can hold its own in the labor market in the long term.

 

Dipl. Kfm, psychology, owner of nachtigahl.communications, over 20 years of experience in the field of development/management of national and international brands - focus on B2B in the mechanical engineering, innovation networks, service and media sectors. Particularly successful, integrative communication concepts can be developed and implemented via the systemic / brand psychological approach and the deep understanding of the motives of the B2B decision-maker. For more than 15 years conception and realization of  workshops and team events.

I also worked as an interim CMO at EIT Raw Materials and have been Chairman of the Supervisory Board of TC AG for over 10 years.

Certified Systemic Coach (DGSF).

Certified Systemic Organizational Developer (DGSF)

Hypno-Systemic Approaches I+II (Gunther Schmidt), with certificate.